VirtuOz, Inc., the leading provider of intelligent virtual agents (IVAs) for online support, today announced the availability of its marketing and sales IVAs. Already a leader in virtual agents for support with the largest number of live enterprise intelligent virtual agents for the Global 2000, VirtuOz now offers a full suite of enterprise-class IVAs, enabling companies to create digital customer relationships and to engage with today’s online consumer across all transactions. In addition, VirtuOz revealed Chloe, the company’s new virtual agent for online marketing. Using VirtuOz’ cloud-based solution and best practices, Chloe not only answers questions about the virtual agent market, the company, its products, services, and customers, she also represents VirtuOz’ unique brand. She is designed to address the needs of prospective customers, partners, investors, and even job applicants and will serve as a showcase for virtual agent best practices as she continues to learn.
“Our initial focus was providing IVAs for support, but our customers quickly requested broader applicability for customer engagement, including their marketing and sales processes,” said Steve L. Adams, VirtuOz president and CEO. “Working in collaboration with visionary market leaders, such as Kaspersky, Nespresso and Michelin, we expanded our offering to include virtual agents for marketing and assisted selling. Our innovative customers also inspired us to deploy Chloe as a prime example of a best-in-class marketing agent. Like all virtual agents, we expect Chloe to continue to learn and mature as an engagement channel for all online users.”
While originally adopted for online customer service, virtual agents have recently been adopted more broadly as a customer engagement channel, re-defining how businesses and consumers interact in today’s digital world. The company’s suite of virtual agents includes:
- Marketing agents who provide a cost-effective way to engage customers more frequently and from more touch points and to forge a meaningful and personalized digital relationship that secures brand loyalty.
- Sales agents who engage consumers in a personalized dialog to facilitate their research and shopping experience, increase their confidence in buying online, and create a winning customer experience that generates increased sales conversion, larger average order sizes, and return visits.
- Customer support agents who deliver a high value customer experience by quickly and accurately providing “the one right answer” at 1/10th the cost of traditional, human-assisted channels.
Intelligent virtual agents provide a distinctive competitive advantage to companies who want to engage, converse, respond, and listen to their customers in unprecedented ways. In addition, IVAs offer an unparalleled means to drive customer loyalty and foster digital customer relationships by enabling customers to engage with a company:
- Whenever they want with 24/7 availability
- Where ever they are — via the Web, mobile devices or social networks
- Whatever their need — marketing, sales, or support
“By using our own software and processes for Chloe’s development, deployment, and optimization, we have first-hand experience to help us better serve our customers,” added Adams. “We will continue to invest in Chloe to have her demonstrate innovation in our virtual agent solutions and best practices.”